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Channel: January 2014 | VentureBeat
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Big data for dummies: Gigya’s new Consumer Insights tool makes mass personalization simple

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What can big data do for marketers? How about letting them know each of their 10 million customers’ individual favorite sports teams? Or where they like to go on vacation? Or how they prefer to spend their leisure time? And helping marketers use that data effectively, intelligently, simply, and quickly. Social login pioneer Gigya released a n…Read More

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